Staffing / Tech talent
“JOYITquicklyunderstoodtheprofileweneededandhelpedusbringspecializedtechnologytalentonboardwithoutmakingourhiringprocessmorecomplex.Theteam’sresponsivenessandadaptabilitymadethedifference.”
Case studies
A platform that makes communication practice a daily habit with short challenges, clear metrics and a supportive community.
The industry challenge
Seventy percent of young professionals in Latin America say their ideas lose impact when they present them. The problem is not knowledge; it is the lack of practice with real feedback. A workshop can teach a method in one session, but the skill grows through repetition, and there is rarely a safe place to repeat. HeyFriends turns that practice into a three-minute daily habit, with objective metrics and a community that listens without judgment.
HeyFriends grew out of a workshop that already worked. We took what students had validated in person and turned it into daily, measurable practice available whenever they need it.
+300
Students trained in the workshop that inspired the app.
4.6
Average workshop rating
−40%
Filler words in the first 21 days
24/7
Practice without a schedule or audience
3 min
Per daily challenge, about the time of a coffee
+100
Schools our students come from. The community already exists; the app gives it a place to keep practicing.
A digital platform for communication and soft-skills training. We turned a live-only workshop into a website and app: the website explains and sells the program, while the app supports daily practice.
HeyFriends! had a method that worked live but lost momentum when the group left. The challenge was to explain and sell the program in the first seconds of a visit, then sustain practice after the workshop, when no one is giving feedback and progress feels invisible.
Website and app for a communication and soft-skills training brand.
Social proof in the first scroll Relatable challenges Three pillars of the method Testimonials and WhatsApp booking
It all starts on the website: it needs to help someone take the first step. We designed it around the visitor's decision process: first trust, then recognition of the problem, then an understanding of the method, and finally stories from people who have already experienced it. Each section answers a question before asking for a booking.
Personal assessment / Daily challenge with live pacing / Progress by pillar / A room with a real audience
A workshop lasts a few hours, but building a skill takes weeks. So we brought the HeyFriends! method to an app for everyday use: an assessment that creates a plan, three-minute challenges that measure filler words, pace and pauses, visible progress, and a room where people can practice together without fear of making mistakes.
Staffing / Tech talent
“JOYITquicklyunderstoodtheprofileweneededandhelpedusbringspecializedtechnologytalentonboardwithoutmakingourhiringprocessmorecomplex.Theteam’sresponsivenessandadaptabilitymadethedifference.”
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